Be Good To Your Industry: Pay the [right] Price.

I have been working in the web development industry since 1999, I kid you not.
During all these years, nearly everything has changed except for one: greed.

That was true while I was working in France and is a fact here in Indonesia: companies want "cheap internets".
Actually, when it comes to IT they want cheap everything, from their system admins to their online campaign.

The results of having a cheap sysadmin, pirated softwares, amateurish websites and apathetic marketing are a virus-ridden network, non-existent customer service, and a below average brand image.
The corollary of these results... is a technical/strategic bottleneck that can ultimately translate into a total failure.

Of course you could think "Well ok, if a company choses price over quality, it's their problem, let them fail".

Unfortunately it doesn't work like that.

When a majority of companies in an industry ends up preffering money to experience, the whole industry suffers, and on a larger scale, the whole economy, and there is why:

'Cheap' is given the wrong meaning.

When it comes to workforce and services, cheap usually means that you will pay less for less value.
What it should mean is that you will pay less than the actual value, that is, pay less for the same standards and quality.

Why is this difference so crucial?

Say you are looking for a graphic designer. If you are willing to pay less for less value, you will attract a crowd of less talented/productive/reliable candidates. These flaws can come from a lack of experience, and anybody has the right to a first job, so theoritically there shouldn't be a problem, right?
Well, there will be a problem if you keep on doing it: you will demotivate the more talented candidate, who will either drop their prices and deliver a lower quality work or find something else to do because their current occupation just doesn't pay the bills. Oh, and the inexperienced ones you started with... they will leave you once they've learned enough, and join the 'talented and jobless' club.
Their little brothers and sisters and cousins will see how disappointing it is to do such a job, and as another side effect,  will spend their precious education money on something else.

And one day, you'll hear yourself say: "I don't understand, I can't find a good graphic designer" and "Why are all middle sized companies' websites looking like they were made in 2000?".

This, is true for any kind of workforce you are going to need in your industry, and for any industry as well.
The popular saying goes "If you pay peanuts, you'll get monkeys"...


How I see it is: "If everybody pays peanuts, there will be nothing left but monkeys".

And if you still don't believe me, try to find a good plumber in Jakarta.

Posted via email from @Danny_Fr

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